American brand Chaps launches in UAE

Chaps showcases their new Spring 2016 collection at their new store in Ibn Battuta Mall, highlighting key fashion items for men, women and children. Offering a complete lifestyle collection for the family and home, Chaps represents fashion that is casual, confident, spirited and fresh.

Launched in 1978, Chaps was created to be more than a just label, and quickly established itself as a lifestyle that evoked an iconic American sensibility. Special details provide each garment with a unique twist. Popular Chaps designs include the perfect-fitting shirt in smart stripes or checks, along with classic, flattering pants. The signature Chaps polo shirt is also an important part of the brand, drawing on a sporty heritage. Splashes of vibrant color easily combine with the rest of the collection. The Chaps design philosophy is communicated through versatile collections with a spirited confidence that can be worn season after season, celebrating timeless and accessible style.

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Spring 2016 Collection

Spring blooms with new fashion and fresh looks in the new season range from Chaps. From a graduation party to a barbeque with friends, celebrate the warming weather in style.

Spring captures the spirit of American denim for women with cool blues, crisp whites and playful pops of red. Stripe and plaid knit shirts top off white or blue denim for a playful weekend look, while a denim shirtdress is the style staple for the season.

AXIR Consulting

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Menswear takes on a busy lifestyle with a laid back attitude and sense of adventure. Effortless layers and sharp suits make for the perfect transition from a busy day in the office to an evening dinner.

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Spring break has never looked cuter with made-for-play polos, versatile shirts and bright check and stripe button-downs for boys. These wardrobe staples can be mixed and matched on any day and topped off with a stripe belt for a fun finishing touch.

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Chaps has established itself as a recognised American lifestyle brand and opened its doors to the Middle East in January 2016. Their first two store locations are in Ibn Battuta Mall, Dubai and Al Wahda Mall, Abu Dhabi, with more openings scheduled.

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